About Avalere Health
At Avalere Health, our mission is clear: to make EVERY PATIENT POSSIBLE. Through our integrated Advisory, Medical, and Marketing expertise, we ensure every patient is identified, supported, treated, and cared for—equally. As a global strategic partner, we tackle the most significant challenges in healthcare with speed and scale, working across the product lifecycle to understand every aspect of life, health, and the human condition. Together with our clients, we’re building a world where healthcare is no longer a barrier, and no patient is left behind.
Our unique approach, SenseMaking, combines strategic tools with human ingenuity to transform limitations into opportunities, obstacles into possibilities, and complexity into action. Our team of passionate and diverse SenseMakers is dedicated to making EVERY PATIENT POSSIBLE every day.
We are proud to be part of the Disability Confident Scheme, ensuring fair opportunities for candidates with disabilities, long-term health conditions, or neurodiversity. If you need adjustments during the application process, please let us know.
The Associate Director/Sr. Engagement Strategist will lead the development and management of strategic deliverables for our clients. This role requires a balance of strategic vision and hands-on execution to oversee day-to-day engagement needs and drive impactful results.
What you'll do:
- Collaborate with the engagement lead to create customer engagement strategies aligned with client business objectives and growth targets.
- Develop omni-channel engagement plans, personas, journey maps, ecosystems, and activation briefs.
- Create content and tactical strategies for omni-channels, including websites, display ads, social media, CRM, and point-of-care initiatives.
- Present ideas, points of view, and strategies to internal teams, clients, and prospective clients with clarity and confidence.
- Work closely with brand planning, media, account, and creative teams to ensure alignment across all touchpoints and drive both short-term and long-term engagement initiatives.
- Use customer data and insights to design strategies that enhance the customer experience.
- Report engagement results to executive leadership, demonstrating the impact of your strategies.
- Leverage data insights to optimize engagement efforts and recommend new tactics for improved results.
- Stay updated on industry trends, best practices, and emerging technologies in customer engagement.
- Foster a culture of collaboration and innovation, encouraging continuous improvement in engagement strategies.
About you:
- Proven experience in Patient/DTC (Direct-to-Consumer) engagement.
- Experience as a lead Engagement Strategist.
- 8+ years of strategic planning or marketing experience in a healthcare/pharma advertising agency.
- Relevant category and product launch experience.
- Proficiency in using strategic tools for analysis.
- Exceptional written and verbal communication skills, with the ability to persuade and influence.
- Skilled in storytelling to convey complex ideas effectively.
- Bachelor's degree in a relevant field.
$105,000 - $125,000 a year
What we can offer
At Avalere Health, we empower our employees to grow and thrive. We provide the tools, skills, and support needed to tackle healthcare’s most complex challenges. Our people-led culture is driven by our Career Experience team, dedicated to helping every employee build a purpose-driven career. We also offer personalized learning opportunities to support your growth within the company and take advantage of our global scale.
We are committed to fostering diversity and inclusion at every level of our organization. We value diverse perspectives, encourage inclusive behavior, and break down barriers to ensure every individual feels valued and empowered to contribute their unique abilities. Additionally, we support community engagement efforts that promote healthcare programs and wellbeing causes worldwide.
With city hubs across North America, Europe, and Asia, we provide opportunities for collaboration, training, and social connection while supporting flexible working practices. Our competitive compensation and benefits package includes a generous company pension/retirement plan, private medical insurance, comprehensive wellbeing initiatives, a compelling time-off policy, and more.
We encourage all applicants to review our candidate privacy notice before applying to Avalere Health.