Senior Content Marketer at Animalz
Join Animalz as a Senior Content Marketer and lead content strategy execution for cutting-edge B2B tech clients. You'll craft high-impact content while managing pipelines, freelancers, and cross-functional collaboration to drive real business results.
This role goes beyond writing—you'll be a strategic partner, translating content visions into measurable outcomes. Work alongside our Heads of Content to refine strategies, oversee production, and ensure every piece delivers value to both clients and their audiences.
Key Responsibilities
- Implement and adapt content strategies based on customer needs and performance data
- Produce diverse content assets (blogs, guides, emails) optimized for SEO and conversion
- Manage freelance writers from assignment through delivery, maintaining quality standards
- Partner with designers to develop visual content that enhances messaging
- Optimize existing content to boost search rankings and engagement metrics
- Maintain content calendars that balance speed with excellence
- Deliver performance reports that demonstrate content ROI to clients
- Share knowledge and contribute to team growth through collaboration
- Help evolve our services by testing new formats and AI-enhanced workflows
Essential Skills
- Strategic Implementation: Turn content plans into action with flexibility for optimization
- Content Expertise: Create compelling B2B content across the buyer's journey
- Client Partnership: Build trust through transparent communication and results
- Tech-Savvy: Quickly grasp complex products to explain them effectively
- Reliable Delivery: Consistently produce quality work across multiple accounts
- AI Integration: Enhance content creation with smart tool usage
- Data-Driven: Analyze performance to continuously improve results
- Talent Development: Guide freelancers with clear direction and feedback
- Agility: Adapt to changing priorities and experiment with new approaches
- Value Creation: Focus on long-term impact over quick wins
- Continuous Learning: Grow your skills while elevating the team
Qualifications
- 4-6 years in B2B content marketing (SaaS or agency experience preferred)
- Track record of content that drives business metrics
- Strong client management and communication abilities
- Excellent writing/editing skills with SEO expertise
- Experience managing freelance contributors
- Proficiency with AI tools and content analytics platforms
- Collaborative spirit with process improvement experience
- Outstanding organizational and remote work skills
- Passion for staying current in content marketing trends
90-Day Roadmap
Month 1: Foundation
- Onboard and learn our systems
- Immerse in client accounts
- Produce initial content with support
- Establish key relationships
Month 2: Ownership
- Lead 1-2 client accounts
- Manage freelancers and calendars
- Deliver first performance reviews
- Contribute to team projects
Month 3: Impact
- Oversee 3-4 accounts independently
- Refine strategies using data
- Improve team processes
- Demonstrate measurable performance gains
Work Environment
Location: Fully remote (global)
Availability: Minimum 4-hour overlap with US timezones (EST/PST)
Compensation Package
Salary: $70,000 - $85,000 USD (based on experience)
- Health/vision coverage (wellness stipend internationally)
- 401(k) for US employees
- Unlimited vacation
- Flexible scheduling
- Team meal benefits
Our Commitment to Diversity
Animalz values diversity as our strength. We actively welcome applicants from all backgrounds, especially those underrepresented in tech/marketing, including BIPOC, women, LGBTQ+ individuals, people with disabilities, and diverse socioeconomic backgrounds.
Equal Opportunity Employer
We prohibit discrimination based on race, religion, gender, orientation, age, veteran status, disability, or other protected characteristics.
Ready to make an impact? Apply today!