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Remote SEO Specialist at Toggl

🌎Location:Anywhere in the World. Full-Time


We are seeking a skilled and passionate SEO Specialist who can assist us in enhancing our content strategy and establishing a strong SEO framework that boosts Toggl’s credibility, improves search rankings, and ultimately drives revenue growth.

The compensation for this role is €55,000 per year, and we are dedicated to conducting annual salary reviews based on organizational and individual achievements.

You have the flexibility to choose your work location, provided your primary base is between UTC-3 and UTC+4.

The Position

This position goes beyond conventional SEO practices. We pride ourselves on being forward-thinking and are embracing the evolution of SEO and content following Google’s March 2024 algorithm update. Your progressive mindset towards SEO should blend technical capabilities with a zest for content and brand enhancement.

As Toggl’s SEO Specialist, you will report to the Senior Content Manager and collaborate with the marketing team to align our SEO efforts with wider marketing strategies, ensuring our messaging resonates within the B2B SaaS space.

You will be involved in crafting monthly and quarterly SEO plans, performing comprehensive keyword analysis, and tracking website performance to boost our organic visibility. Your daily tasks will encompass detailed keyword research, creating SEO briefs for our content creators, optimizing content based on search intent, and devising internal linking strategies.

We are looking for an individual who can proactively discover and execute innovative SEO tactics and opportunities that enhance Toggl’s authority, rankings, and revenue.

Key responsibilities involved in meeting these objectives include:
  • Coordinate monthly and quarterly SEO focus areas with the Senior Content Manager and the larger marketing team.
  • Perform extensive keyword research and develop educational SEO briefs for writers.
  • Evaluate and optimize underperforming articles while pinpointing areas for enhancement.
  • Create and apply internal linking strategies to strengthen important pages.
  • Monitor and analyze leading transactional keywords and propose ranking improvement tactics.
  • Secure high-quality backlinks through outreach and collaboration.
  • Utilize Google Search Console and other tools to monitor site health and address technical SEO challenges.
  • Establish and evaluate measurable SEO targets using Google Analytics and various reporting methods.
  • Work collaboratively with the marketing team to align and achieve collective objectives.

About You

We are in search of someone who not only possesses technical skills but is also passionate about generating valuable content that engages users. It's vital that you take full ownership of your responsibilities while collaborating with others to reach shared goals.

If this description resonates with you, we would love to connect. 👇
  • 🤠 You’re an SEO veteran. At this stage in your career, you’ve mastered essential content marketing skills like keyword research and content optimization. Designing effective content strategies is instinctive for you—extra credit if you have experience in the B2B SaaS sector.
  • 🎸 You’re a strategic planner with creativity. Your strategies are informed by data and the latest SEO best practices. While being more technical is a plus, we’re also excited if you have experience in crafting or optimizing captivating content that enhances brand visibility.
  • 🔍 Detail-oriented is your middle name. You notice subtleties that others might overlook, and you frequently receive praise for your communication skills.
  • 🐻‍❄️ Self-reliant and capable. You manage your tasks and timelines with ease and thrive without supervision. Simultaneously, you excel in team environments on larger projects, embracing a distributed yet connected atmosphere.
  • 🧰 You’re well-versed in SEO tools. You are skilled in using platforms like Ahrefs, Airtable, Google Search Console, and Clearscope. Quick learning comes naturally to you, and you're eager to try out new technologies, including AI (we'd be interested in hearing your thoughts on AI and SEO).
  • 🏃 You take initiative. You pride yourself on your ability to get tasks done and check them off your list. You have contingency plans ready and aren’t afraid to be resourceful to drive progress.
  • 🙃 You communicate in memes. While this isn’t a strict requirement for the role, we would enjoy having a colleague who can bring some humor to our marketing Slack channel.

If you possess a proactive mindset, enjoy working with fantastic colleagues (who genuinely are all pretty cool), and are excited about the future of content in this new SEO landscape, we are eager to have you join our team.

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